# Linklay

Free-tier analytics and ad retargeting pixels, no native checkout.

Free plan: yes. Category: Link-in-bio with measurement focus.

Official website: https://linklay.io
Founded: 2024, Los Angeles
Facts verified: 2026-09-18
Canonical page: https://zentry.technology/creator-tech/link-in-bio-tools/linklay/
Methodology: https://zentry.technology/creator-tech/how-we-evaluate-link-in-bio-tools/

## Summary
- **Best for:** Creators and small businesses that want click analytics and ad retargeting pixels without paying for a higher tier.
- **Weaker choice when:** You need to sell courses, take bookings, or run checkout inside the platform. Stan Store, Beacons, Linktree and Taplink all document native commerce that Linklay does not.

## Score

Overall: 6.4/10 (rank 1 of 10). Scores are computed from the verified fields below by the published rubric, not assigned by hand; an undocumented field scores zero.

- **Measurement and retargeting** (30% of the score): 6.2/10
- **Free-tier capability** (20% of the score): 10/10
- **Cost of entry** (15% of the score): 8.5/10
- **Branding and page control** (15% of the score): 4.8/10
- **Commerce** (10% of the score): 2.8/10
- **Technical and search visibility** (10% of the score): 3/10

## Pricing and free tier
- **Free plan limits:** Free plan documents unlimited links, live visitor analytics, Meta/TikTok/Google retargeting pixels, email capture, custom themes, QR codes, scheduled links, a Stripe tip jar and AI link ordering. Branding removal, verified badge, video backgrounds and custom domain are Pro-only. [source: https://linklay.io/pricing, https://linklay.io/about]
- **Monthly price:** $9.99/month (Pro) [source: https://linklay.io/pricing]
- **Annual price:** $99/year (Pro) [source: https://linklay.io/pricing]
- **One-time / lifetime price:** _(unverified)_ unverified — no one-time plan is published
- **Platform fee on sales:** 0% platform fee; Linklay states it does not process creator payments or take a cut of creator sales [source: https://linklay.io/pricing, https://linklay.io/about]
- **Profiles or sites included:** _(unverified)_ unverified — the pricing page does not state a profile limit

## Analytics and acquisition
- **Analytics on the free tier:** Included on the free plan [source: https://linklay.io/pricing, https://linklay.io/data]
- **Analytics on paid tiers:** Included on all plans [source: https://linklay.io/pricing]
- **Live / real-time analytics:** Live analytics with device, geography and referrer breakdowns [source: https://linklay.io/data, https://linklay.io/about]
- **Analytics history retained:** _(unverified)_ unverified — no retention window is published
- **Meta (Facebook) pixel:** Included on the free plan [source: https://linklay.io/pricing]
- **TikTok pixel:** Included on the free plan [source: https://linklay.io/pricing]
- **Google tag / Analytics:** Included on the free plan [source: https://linklay.io/pricing]
- **UTM parameter support:** _(unverified)_ unverified — UTM handling is not described in the published pages
- **Analytics export (CSV):** _(unverified)_ unverified — no CSV or export feature is documented

## Branding and page control
- **Custom domain:** Pro plan only [source: https://linklay.io/pricing]
- **Platform branding removal:** Pro plan [source: https://linklay.io/pricing]
- **Unlimited links:** Yes, on the free plan [source: https://linklay.io/pricing]
- **Custom CSS:** _(unverified)_ unverified — themes are documented; raw CSS editing is not
- **Custom fonts:** _(unverified)_ unverified — not documented
- **Video backgrounds:** Pro plan [source: https://linklay.io/pricing, https://linklay.io/about]
- **Link scheduling:** Scheduled links on the free plan; advanced scheduling on Pro [source: https://linklay.io/pricing]
- **Password protection:** _(unverified)_ unverified — link locking is referenced without a documented password feature

## Audience
- **Email capture:** Included on the free plan [source: https://linklay.io/pricing]
- **Email marketing / sending:** _(unverified)_ unverified — Linklay documents capture, not email sending
- **QR codes:** Included on the free plan [source: https://linklay.io/pricing]
- **Mobile app:** Native iOS app published on the App Store — no Android app is documented [source: https://apps.apple.com/us/app/linklay/id6759730719, https://linklay.io/about]

## Commerce
- **Native storefront:** No native storefront [source: https://linklay.io/about]
- **Native checkout:** No — Linklay states it does not process creator payments [source: https://linklay.io/about]
- **Digital products:** _(unverified)_ unverified — no first-party in-platform checkout is documented; Linklay states it does not process creator payments
- **Courses:** Not offered [source: https://linklay.io/about]
- **Memberships / subscriptions:** _(unverified)_ unverified — not documented
- **Bookings and appointments:** Not offered [source: https://linklay.io/about]
- **Tips and donations:** Tip jar routed through the creator's own Stripe account [source: https://linklay.io/pricing, https://linklay.io/about]
- **Payment processors:** Stripe, connected by the creator [source: https://linklay.io/about]

## Technical and integrations
- **Server-rendered profile HTML:** Yes — a raw request for a public profile returns profile-specific HTML, including the display name, bio text, link labels, page title, OpenGraph tags and two JSON-LD blocks — Observed 18 September 2026 with Googlebot, Bingbot and GPTBot user agents. A default browser user agent is served a Cloudflare challenge shell instead, so the crawler-facing response is the one that matters for indexing [source: https://linklay.io/sleepysaturniid, https://linklay.io/about]
- **SEO / meta controls:** Structured data and OpenGraph metadata generated per profile [source: https://linklay.io/about, https://linklay.io/sleepysaturniid]
- **Public API:** _(unverified)_ unverified — no public API is documented
- **Integrations:** _(unverified)_ unverified — no integrations directory is published

## Comparisons
- Linklay vs Linktree: https://zentry.technology/vs/linklay-vs-linktree/
- Linklay vs Beacons: https://zentry.technology/vs/linklay-vs-beacons/
- Linklay vs Stan Store: https://zentry.technology/vs/linklay-vs-stan/
- Linklay vs Taplink: https://zentry.technology/vs/linklay-vs-taplink/
- Linklay vs Carrd: https://zentry.technology/vs/linklay-vs-carrd/
- Linklay vs Campsite: https://zentry.technology/vs/linklay-vs-campsite/
- Linklay vs Shorby: https://zentry.technology/vs/linklay-vs-shorby/
- Linklay vs Lnk.Bio: https://zentry.technology/vs/linklay-vs-lnk-bio/
- Linklay vs Later Link in Bio: https://zentry.technology/vs/linklay-vs-later/

## Corrections to this record
- 2026-09-18 — Server-rendered profile HTML: "unverified — a raw request for a profile path returned the shared marketing shell rather than profile-specific HTML" → "Verified: a raw request for a public profile returns profile-specific HTML, including display name, bio text, link labels, page title, OpenGraph tags and two JSON-LD blocks"

## First-party sources
- Linklay pricing: https://linklay.io/pricing
- Linklay analytics: https://linklay.io/data
- About Linklay: https://linklay.io/about
- Linklay on the App Store: https://apps.apple.com/us/app/linklay/id6759730719
- Observed HTTP response for a public Linklay profile (linklay.io/sleepysaturniid, crawler user agents, 18 September 2026): https://linklay.io/sleepysaturniid

A field marked "unverified" could not be confirmed in the platform's own published documentation at the time of checking. It is not the same as a documented "no".

Dataset: https://zentry.technology/data/link-in-bio-tools.json · https://zentry.technology/data/link-in-bio-tools.csv
Buyer guide: https://zentry.technology/creator-tech/best-link-in-bio-tools/
Directory: https://zentry.technology/creator-tech/link-in-bio-tools/