# Linktree

The category default, with commerce added on paid tiers.

Free plan: yes. Category: General link-in-bio.

Official website: https://linktr.ee

Facts verified: 2026-09-18
Canonical page: https://zentry.technology/creator-tech/link-in-bio-tools/linktree/
Methodology: https://zentry.technology/creator-tech/how-we-evaluate-link-in-bio-tools/

## Summary
- **Best for:** Creators who want the most widely recognised link-in-bio brand and are comfortable paying for measurement.
- **Weaker choice when:** Your priority is free-tier measurement, or you want your page on your own domain. Meta Pixel and Google Analytics are paid-tier features, and Linktree states that a custom domain cannot replace the linktr.ee URL.

## Score

Overall: 3.4/10 (rank 6 of 10). Scores are computed from the verified fields below by the published rubric, not assigned by hand; an undocumented field scores zero.

- **Measurement and retargeting** (30% of the score): 2.7/10
- **Free-tier capability** (20% of the score): 2.9/10
- **Cost of entry** (15% of the score): 7/10
- **Branding and page control** (15% of the score): 2.8/10
- **Commerce** (10% of the score): 3.5/10
- **Technical and search visibility** (10% of the score): 1.5/10

## Pricing and free tier
- **Free plan limits:** Free plan documents unlimited links, core appearance options and basic analytics only. [source: https://help.linktr.ee/en/articles/5434140-an-overview-of-paid-features-available-on-linktree]
- **Monthly price:** _(unverified)_ unverified — Linktree publishes tier names (Free, Starter, Pro, Premium, Enterprise) but states that prices vary by region and currency rather than printing a fixed figure on the pages we can read [source: https://linktr.ee/s/pricing, https://help.linktr.ee/en/articles/5434083-upgrade-plans-and-payment-options]
- **Annual price:** _(unverified)_ unverified — annual billing at a discount is documented, without a published figure [source: https://help.linktr.ee/en/articles/5434083-upgrade-plans-and-payment-options]
- **One-time / lifetime price:** None offered [source: https://help.linktr.ee/en/articles/5434083-upgrade-plans-and-payment-options]
- **Platform fee on sales:** A transaction fee plus third-party processing applies to Linktree Earn features (Shops, Digital Products, Courses); the published help article does not state the percentage [source: https://help.linktr.ee/en/articles/11410206-understanding-transaction-and-processing-fees-on-linktree]
- **Profiles or sites included:** _(unverified)_ unverified — profile allowances per tier are not published

## Analytics and acquisition
- **Analytics on the free tier:** Basic analytics only [source: https://help.linktr.ee/en/articles/5434140-an-overview-of-paid-features-available-on-linktree]
- **Analytics on paid tiers:** Advanced analytics on Pro; full analytics on Premium [source: https://help.linktr.ee/en/articles/5434140-an-overview-of-paid-features-available-on-linktree]
- **Live / real-time analytics:** _(unverified)_ unverified — not described in the help centre
- **Analytics history retained:** _(unverified)_ unverified — no retention window is published
- **Meta (Facebook) pixel:** Pro and Premium plans [source: https://help.linktr.ee/en/articles/5434194-facebook-meta-pixel-integration]
- **TikTok pixel:** _(unverified)_ unverified — TikTok appears in feature copy, but no pixel article or tier mapping is published
- **Google tag / Analytics:** Google Analytics integration on Pro and Premium [source: https://help.linktr.ee/en/articles/5434201-google-analytics-integration]
- **UTM parameter support:** _(unverified)_ unverified — not documented
- **Analytics export (CSV):** _(unverified)_ unverified — not documented

## Branding and page control
- **Custom domain:** Not offered on any plan — Linktree states it does not allow a custom domain to replace the linktr.ee URL, and does not provide domain forwarding tools — corrected September 2026; a redirect link to your own site is the documented alternative [source: https://help.linktr.ee/en/articles/6571689-can-i-change-the-linktree-url-to-a-custom-domain]
- **Platform branding removal:** Documented as a paid feature [source: https://help.linktr.ee/en/articles/5434140-an-overview-of-paid-features-available-on-linktree]
- **Unlimited links:** Yes, on the free plan [source: https://help.linktr.ee/en/articles/5434140-an-overview-of-paid-features-available-on-linktree]
- **Custom CSS:** _(unverified)_ unverified — not documented
- **Custom fonts:** Custom fonts documented as a paid appearance feature [source: https://help.linktr.ee/en/articles/5434140-an-overview-of-paid-features-available-on-linktree]
- **Video backgrounds:** _(unverified)_ unverified — not documented
- **Link scheduling:** _(unverified)_ unverified — link scheduling exists in the product, but we found no current help article stating the tier
- **Password protection:** _(unverified)_ unverified — not documented

## Audience
- **Email capture:** Yes — email signup and contact-collection links [source: https://help.linktr.ee/en/articles/5434187-how-to-create-an-email-signup-link]
- **Email marketing / sending:** _(unverified)_ unverified — collection is documented; sending is not
- **QR codes:** Yes — free on every plan; QR customisation is Pro and Premium, and scan analytics require a paid plan [source: https://help.linktr.ee/en/articles/5434152-create-a-qr-code-for-your-linktree]
- **Mobile app:** Official iOS and Android apps [source: https://help.linktr.ee/en/articles/6366453-the-linktree-app-for-ios-and-android]

## Commerce
- **Native storefront:** Yes — Digital Products and Courses through Linktree Earn [source: https://help.linktr.ee/en/articles/11410206-understanding-transaction-and-processing-fees-on-linktree, https://help.linktr.ee/en/articles/5434140-an-overview-of-paid-features-available-on-linktree]
- **Native checkout:** Yes — checkout runs through Stripe [source: https://help.linktr.ee/en/articles/11410206-understanding-transaction-and-processing-fees-on-linktree]
- **Digital products:** Yes — sold from the profile [source: https://help.linktr.ee/en/articles/11410206-understanding-transaction-and-processing-fees-on-linktree]
- **Courses:** Yes, via Linktree Earn [source: https://help.linktr.ee/en/articles/11410206-understanding-transaction-and-processing-fees-on-linktree]
- **Memberships / subscriptions:** _(unverified)_ unverified — not documented
- **Bookings and appointments:** _(unverified)_ unverified — not documented
- **Tips and donations:** _(unverified)_ unverified — not documented as a distinct product type
- **Payment processors:** Stripe [source: https://help.linktr.ee/en/articles/11410206-understanding-transaction-and-processing-fees-on-linktree]

## Technical and integrations
- **Server-rendered profile HTML:** _(unverified)_ unverified — Linktree does not document its rendering, and we have not published a reproducible observation
- **SEO / meta controls:** _(unverified)_ unverified — not documented
- **Public API:** _(unverified)_ unverified — no public API documentation found
- **Integrations:** Documented integrations include Meta Pixel and Google Analytics [source: https://help.linktr.ee/en/articles/5434194-facebook-meta-pixel-integration, https://help.linktr.ee/en/articles/5434201-google-analytics-integration]

## Comparisons
- Linklay vs Linktree: https://zentry.technology/vs/linklay-vs-linktree/
- Linktree vs Beacons: https://zentry.technology/vs/linktree-vs-beacons/
- Linktree vs Stan Store: https://zentry.technology/vs/linktree-vs-stan-store/
- Linktree vs Carrd: https://zentry.technology/vs/linktree-vs-carrd/
- Linktree vs Campsite: https://zentry.technology/vs/linktree-vs-campsite/
- Linktree vs Taplink: https://zentry.technology/vs/linktree-vs-taplink/
- Linktree vs Lnk.Bio: https://zentry.technology/vs/linktree-vs-lnk-bio/

## Corrections to this record
- 2026-09-18 — Custom domain: "Paid plans" → "Not offered on any plan"

## First-party sources
- Linktree pricing: https://linktr.ee/s/pricing
- Overview of paid features: https://help.linktr.ee/en/articles/5434140-an-overview-of-paid-features-available-on-linktree
- Understanding transaction and processing fees: https://help.linktr.ee/en/articles/11410206-understanding-transaction-and-processing-fees-on-linktree
- Facebook (Meta) Pixel integration: https://help.linktr.ee/en/articles/5434194-facebook-meta-pixel-integration
- Google Analytics integration: https://help.linktr.ee/en/articles/5434201-google-analytics-integration
- Can I change the Linktree URL to a custom domain?: https://help.linktr.ee/en/articles/6571689-can-i-change-the-linktree-url-to-a-custom-domain
- Upgrade plans and payment options: https://help.linktr.ee/en/articles/5434083-upgrade-plans-and-payment-options
- How to create an email signup link: https://help.linktr.ee/en/articles/5434187-how-to-create-an-email-signup-link
- Create a QR code for your Linktree: https://help.linktr.ee/en/articles/5434152-create-a-qr-code-for-your-linktree
- The Linktree app for iOS and Android: https://help.linktr.ee/en/articles/6366453-the-linktree-app-for-ios-and-android

A field marked "unverified" could not be confirmed in the platform's own published documentation at the time of checking. It is not the same as a documented "no".

Dataset: https://zentry.technology/data/link-in-bio-tools.json · https://zentry.technology/data/link-in-bio-tools.csv
Buyer guide: https://zentry.technology/creator-tech/best-link-in-bio-tools/
Directory: https://zentry.technology/creator-tech/link-in-bio-tools/