# Beacons vs Stan Store

Both are creator storefronts, and the decision is mostly arithmetic. Beacons has a free plan and cheaper tiers ($10, $30, $90 a month) but charges 9% on sales until you reach Creator Plus at $30/month. Stan Store has no free plan — $29 or $99 a month — and documents a 0% platform fee from the start. Beacons also documents a custom domain; Stan Store states it cannot connect one yet.

Facts verified: 2026-09-18
Canonical page: https://zentry.technology/vs/beacons-vs-stan-store/
Methodology: https://zentry.technology/creator-tech/how-we-evaluate-link-in-bio-tools/

## Choose Beacons if

Choose Beacons when you want to start free or sell modestly. It documents a store with checkout, digital products, courses with video hosting, memberships, bookings, a media kit, email sending and a custom domain from $10/month. At low sales volume the 9% fee costs less than a larger subscription.

## Choose Stan Store if

Choose Stan Store when sales volume is high enough that a percentage fee hurts. The 0% platform fee, unlimited password-protected courses, recurring memberships, coaching calls with Google Calendar and Zoom, and Creator Pro's Stan Payments, Afterpay and Klarna are all documented. The break-even is simple: 9% of your Beacons revenue versus the difference in subscription price.

## Field-by-field comparison

### Pricing and free tier

| Field | Beacons | Stan Store |
| --- | --- | --- |
| Free plan limits | Free plan documents unlimited links, up to five link-in-bio pages, a media kit, 50 email sends per month and a 9% transaction fee on sales. | No free plan. A time-limited trial is offered, and the affiliate-only account type is not a full store. |
| Monthly price | $10/month (Creator); $30/month (Creator Plus); $90/month (Creator Max) | $29/month (Creator); $99/month (Creator Pro) |
| Annual price | $100/year (Creator); $300/year (Creator Plus); $900/year (Creator Max) | $300/year (Creator); $948/year (Creator Pro) |
| One-time / lifetime price | None offered | None offered |
| Platform fee on sales | 9% on Free and Creator; 0% on Creator Plus and Creator Max. Stripe (2.9% + $0.30) or PayPal processing applies on top | 0% platform fee; Stripe and PayPal processing fees still apply |
| Profiles or sites included | Five link-in-bio pages on the free plan | unverified |

### Analytics and acquisition

| Field | Beacons | Stan Store |
| --- | --- | --- |
| Analytics on the free tier | Basic analytics | None — there is no free plan |
| Analytics on paid tiers | Advanced website analytics on higher tiers | Store and product analytics on Creator; advanced analytics on Creator Pro |
| Meta (Facebook) pixel | Your own Facebook, TikTok and Pinterest pixels on paid plans; the help centre documents the pixel settings screen without restating the tier | Creator Pro only |
| TikTok pixel | Your own TikTok pixel on paid plans | Creator Pro only |
| Google tag / Analytics | GA4 tracking ID supported in pixel settings | Creator Pro only — Google Analytics ID is part of the Pro pixel settings |

### Branding and page control

| Field | Beacons | Stan Store |
| --- | --- | --- |
| Custom domain | Creator plan and above; free for the first year on Creator | Not available on any plan — Stan states there is no way to connect a custom domain yet, and suggests domain forwarding instead |
| Platform branding removal | Creator Plus — removes the Beacons logo from the page and product pages | unverified |
| Unlimited links | Yes, on the free plan | Not applicable — Stan is a single storefront rather than a multi-link page |
| Link scheduling | Per-link scheduling in the Links block | unverified |
| Password protection | Media kit can be password locked | Courses are password protected |

### Audience

| Field | Beacons | Stan Store |
| --- | --- | --- |
| Email capture | Yes, with email marketing on paid tiers | Yes — a lead-magnet product collects names and emails |
| Email marketing / sending | 50 sends/month on Free; 500/month on Creator; unlimited on Creator Plus | Creator Pro only — marketing emails and email flows with unlimited contacts |
| QR codes | Downloadable QR code for the page | unverified |
| Mobile app | iOS and Android apps published | iOS only — Stan states the app is not available on Android |

### Commerce

| Field | Beacons | Stan Store |
| --- | --- | --- |
| Native storefront | Yes — native store with mobile-optimised checkout | Yes — the product is itself a storefront |
| Native checkout | Yes | Yes — one-tap checkout |
| Digital products | Yes — ebooks, PDFs, video, music, images and zip files | Yes — ebooks, templates, guides and bundles |
| Courses | Yes — course products with video hosting on Creator Plus | Yes — unlimited password-protected courses hosted on Stan |
| Memberships / subscriptions | Yes — listed as a Creator Plus feature | Yes — recurring daily, weekly, monthly or annual billing |
| Bookings and appointments | Yes — calendar sync, book and sell appointments | Yes — coaching calls with Google Calendar and Zoom integration |
| Tips and donations | Yes — tips and donations | unverified |
| Payment processors | Stripe and PayPal | Stripe and PayPal; Creator Pro adds Stan Payments, Afterpay and Klarna |

### Technical and integrations

| Field | Beacons | Stan Store |
| --- | --- | --- |
| Server-rendered profile HTML | unverified | unverified |
| SEO / meta controls | SEO settings with a search-appearance preview | unverified |
| Integrations | Documented pixel and analytics integrations for Meta, TikTok, Pinterest and GA4 | Google Calendar and Zoom for bookings; Stripe and PayPal for payments |

## Limitations

Stan Store places Meta and TikTok pixels and the Google Analytics ID on Creator Pro at $99/month, and does not document a custom domain, QR codes or an Android app. Beacons does not document an analytics retention window. Neither documents its page rendering.

## FAQ

**Stan Store vs Beacons: which is better for selling?**

Stan Store if you want no platform commission and deeper course, membership and booking tooling. Beacons if you want to start free or keep a lower subscription and can absorb its 9% fee on Free and Creator plans.

**Does Beacons or Stan Store have a free plan?**

Beacons does, including unlimited links, five pages, a media kit and 50 email sends a month, with a 9% fee on sales. Stan Store has no free plan.

**Which has lower fees on sales?**

Stan Store documents 0% at every tier. Beacons documents 9% on Free and Creator, and 0% on Creator Plus ($30/month) and above. Payment processor fees apply on both.

## First-party sources
- Beacons pricing plans: https://help.beacons.ai/en/articles/4695681
- Beacons Pro plan features: https://help.beacons.ai/en/articles/4695937
- Product transaction fees: https://help.beacons.ai/en/articles/4700289
- Store overview: https://help.beacons.ai/en/articles/4699009
- Beacons pricing page: https://beacons.ai/i/pricing
- Tracking pixel settings: https://help.beacons.ai/en/articles/5229377
- Facebook Pixel ID: https://help.beacons.ai/en/articles/4698689
- Google Analytics tracking ID: https://help.beacons.ai/en/articles/4698625
- Links block: https://help.beacons.ai/en/articles/4696577
- Sharing your Link in Bio page: https://help.beacons.ai/en/articles/4697409
- Beacons: Creator Tools on the App Store: https://apps.apple.com/us/app/beacons-creator-tools/id6444589346
- Beacons on Google Play: https://play.google.com/store/apps/details?id=ai.beacons.beacons
- Creator vs Creator Pro: https://help.stan.store/article/31-creator-vs-creator-pro
- Stan and Stripe transaction fees: https://help.stan.store/article/83-stan-stripes-transaction-fees
- How do I add pixel IDs for analytics?: https://help.stan.store/article/153-how-do-i-add-pixel-ids-for-analytics
- Adding a Meta pixel ID: https://help.stan.store/article/393-adding-a-meta-pixel-id
- Common feature requests (custom domains): https://help.stan.store/article/149-common-feature-requests
- e-Courses: https://help.stan.store/category/291-courses
- Collect emails and applications: https://help.stan.store/article/13-collect-emails-applications-product
- Creator Pro features: https://help.stan.store/article/407-creator-pro-features
- How to create a coaching call product: https://help.stan.store/article/15-how-to-create-a-coaching-call-product
- Stan mobile app (iOS): https://help.stan.store/article/406-how-to-subscribe-on-the-stan-mobile-app

## Related research
- Beacons platform record: https://zentry.technology/creator-tech/link-in-bio-tools/beacons/
- Stan Store platform record: https://zentry.technology/creator-tech/link-in-bio-tools/stan-store/
- Buyer guide: https://zentry.technology/creator-tech/best-link-in-bio-tools/
- Platform directory: https://zentry.technology/creator-tech/link-in-bio-tools/
- Comparison index: https://zentry.technology/creator-tech/link-in-bio-tools/comparisons/
- Linklay vs Stan Store: https://zentry.technology/vs/linklay-vs-stan/
- Linklay vs Beacons: https://zentry.technology/vs/linklay-vs-beacons/
- Stan Store vs Taplink: https://zentry.technology/vs/stan-store-vs-taplink/
- Dataset: https://zentry.technology/data/link-in-bio-tools.json