Stan Store
Subscription-only storefront with no platform commission.
- What it is:
- Creator storefront
- Free plan:
- No
- Entry paid price:
- $29/month (Creator); $99/month (Creator Pro)
- Biggest limitation:
- You want to publish a page at no cost, put it on your own domain, or add pixels without the $99/month tier.
- Facts verified:
- 2026-09-18
stan.store · Part of Zentry's link-in-bio research
Stan Store score: 2.0 / 10
Rank 9 of 10. Every number here is calculated from the verified fields on this page using the weights published in our methodology. A field Stan Store does not document scores zero.
- Measurement and retargeting · 30%
- 2.7 / 10 — Visitor analytics, analytics history and export, UTM handling, and Meta, TikTok and Google tracking. Weighted highest because measurement is what turns a bio page into an acquisition channel.
- Free-tier capability · 20%
- 0.0 / 10 — How much of the product is usable without paying: whether a free plan exists at all, and which capabilities the platform documents as included on it.
- Cost of entry · 15%
- 1.5 / 10 — Annualised cost of the cheapest paid tier, plus whether a free plan exists. One-time pricing is amortised over three years.
- Branding and page control · 15%
- 1.5 / 10 — Custom domain, platform branding removal, unlimited links, CSS and font control, video backgrounds, scheduling and password protection.
- Commerce · 10%
- 5.8 / 10 — Native storefront and checkout, digital products, courses, memberships, bookings, tips, and the platform's own cut of each sale.
- Technical and search visibility · 10%
- 1.5 / 10 — Server-rendered profile HTML, SEO and meta controls, a public API, and documented third-party integrations.
Pricing and free tier
- Free plan limits
- No free plan. A time-limited trial is offered, and the affiliate-only account type is not a full store.[1]
- Monthly price
- $29/month (Creator); $99/month (Creator Pro)[1]
- Annual price
- $300/year (Creator); $948/year (Creator Pro)[1]
- One-time / lifetime price
- None offered[1]
- Platform fee on sales
- 0% platform fee; Stripe and PayPal processing fees still apply[1]
- Profiles or sites included
- UnverifiedNot confirmed in first-party documentation.
Analytics and acquisition
- Analytics on the free tier
- None — there is no free plan[1]
- Analytics on paid tiers
- Store and product analytics on Creator; advanced analytics on Creator Pro[1]
- Live / real-time analytics
- UnverifiedNot confirmed in first-party documentation.
- Analytics history retained
- UnverifiedNot confirmed in first-party documentation.
- TikTok pixel
- Creator Pro only[1]
- Google tag / Analytics
- Creator Pro only — Google Analytics ID is part of the Pro pixel settings[1]
- UTM parameter support
- UnverifiedNot confirmed in first-party documentation.
- Analytics export (CSV)
- UnverifiedNot confirmed in first-party documentation.
Branding and page control
- Custom domain
- Not available on any plan — Stan states there is no way to connect a custom domain yet, and suggests domain forwarding instead[1]
- Platform branding removal
- UnverifiedNot confirmed in first-party documentation.
- Unlimited links
- Not applicable — Stan is a single storefront rather than a multi-link page[1]
- Custom CSS
- UnverifiedNot confirmed in first-party documentation.
- Custom fonts
- UnverifiedNot confirmed in first-party documentation.
- Video backgrounds
- UnverifiedNot confirmed in first-party documentation.
- Link scheduling
- UnverifiedNot confirmed in first-party documentation.
- Password protection
- Courses are password protected[1]
Audience
- Email capture
- Yes — a lead-magnet product collects names and emails[1]
- Email marketing / sending
- Creator Pro only — marketing emails and email flows with unlimited contacts[1]
- QR codes
- UnverifiedNot confirmed in first-party documentation.
- Mobile app
- iOS only — Stan states the app is not available on Android[1]
Commerce
- Native storefront
- Yes — the product is itself a storefront[1]
- Native checkout
- Yes — one-tap checkout[1]
- Digital products
- Yes — ebooks, templates, guides and bundles[1]
- Courses
- Yes — unlimited password-protected courses hosted on Stan[1]
- Memberships / subscriptions
- Yes — recurring daily, weekly, monthly or annual billing[1]
- Bookings and appointments
- Yes — coaching calls with Google Calendar and Zoom integration[1]
- Tips and donations
- UnverifiedNot confirmed in first-party documentation.
- Payment processors
- Stripe and PayPal; Creator Pro adds Stan Payments, Afterpay and Klarna[1]
Technical and integrations
- Server-rendered profile HTML
- UnverifiedNot confirmed in first-party documentation.
- SEO / meta controls
- UnverifiedNot confirmed in first-party documentation.
- Public API
- UnverifiedNot confirmed in first-party documentation.
Who it suits
Best for: Creators whose main job is selling digital products, courses or coaching and who want no platform commission on sales.
Weaker choice when: You want to publish a page at no cost, put it on your own domain, or add pixels without the $99/month tier.
Frequently asked questions
- Does Stan Store have a free plan?
- No. No free plan. A time-limited trial is offered, and the affiliate-only account type is not a full store.
- How much does Stan Store cost?
- Entry paid price: $29/month (Creator); $99/month (Creator Pro). Annual: $300/year (Creator); $948/year (Creator Pro). Platform fee on sales: 0% platform fee; Stripe and PayPal processing fees still apply.
- Does Stan Store include analytics on its free tier?
- None — there is no free plan
- Does Stan Store support a custom domain?
- Not available on any plan — Stan states there is no way to connect a custom domain yet, and suggests domain forwarding instead
- Who is Stan Store best for?
- Creators whose main job is selling digital products, courses or coaching and who want no platform commission on sales.
Corrections to this record
- 2026-09-18 · Custom domain
Changed from “unverified” to “Not available on any plan”. Stan's help centre states there is no way to connect a custom domain yet and suggests domain forwarding instead. This is a documented absence, so it is now recorded as a verified 'no' rather than a gap.
Sources last checked: September 2026
- Creator vs Creator Pro
- Stan and Stripe transaction fees
- How do I add pixel IDs for analytics?
- Adding a Meta pixel ID
- Common feature requests (custom domains)
- e-Courses
- Collect emails and applications
- Creator Pro features
- How to create a coaching call product
- Stan mobile app (iOS)
Machine-readable versions of this record: Markdown, JSON dataset and CSV. Fields marked unverified could not be confirmed in the platform's own published documentation at the time of checking. That is not the same as a documented “no”: we publish the gap rather than an estimate. Corpus last updated 2026-09-18.
Continue reading
- Best link-in-bio tools in 2026
- Link-in-bio platform directory
- How we evaluate link-in-bio tools
- Every published head-to-head comparison