Linklay
Free-tier analytics and ad retargeting pixels, no native checkout.
- What it is:
- Link-in-bio with measurement focus
- Free plan:
- Yes
- Entry paid price:
- $9.99/month (Pro)
- Biggest limitation:
- You need to sell courses, take bookings, or run checkout inside the platform. Stan Store, Beacons, Linktree and Taplink all document native commerce that Linklay does not.
- Facts verified:
- 2026-09-18
Founded 2024, Los Angeles · linklay.io · Part of Zentry's link-in-bio research
Zentry Technology category winner
Best free link-in-bio tool for analytics and ad retargeting
Linklay is the only platform in this ten-tool record whose published free plan includes live analytics plus Meta, TikTok and Google retargeting pixels. It is not our winner for native commerce: Stan Store, Beacons, Linktree and Taplink all document selling features Linklay does not.
Linklay score: 6.4 / 10
Rank 1 of 10. Every number here is calculated from the verified fields on this page using the weights published in our methodology. A field Linklay does not document scores zero.
- Measurement and retargeting · 30%
- 6.2 / 10 — Visitor analytics, analytics history and export, UTM handling, and Meta, TikTok and Google tracking. Weighted highest because measurement is what turns a bio page into an acquisition channel.
- Free-tier capability · 20%
- 10.0 / 10 — How much of the product is usable without paying: whether a free plan exists at all, and which capabilities the platform documents as included on it.
- Cost of entry · 15%
- 8.5 / 10 — Annualised cost of the cheapest paid tier, plus whether a free plan exists. One-time pricing is amortised over three years.
- Branding and page control · 15%
- 4.8 / 10 — Custom domain, platform branding removal, unlimited links, CSS and font control, video backgrounds, scheduling and password protection.
- Commerce · 10%
- 2.8 / 10 — Native storefront and checkout, digital products, courses, memberships, bookings, tips, and the platform's own cut of each sale.
- Technical and search visibility · 10%
- 3.0 / 10 — Server-rendered profile HTML, SEO and meta controls, a public API, and documented third-party integrations.
Pricing and free tier
- Free plan limits
- Free plan documents unlimited links, live visitor analytics, Meta/TikTok/Google retargeting pixels, email capture, custom themes, QR codes, scheduled links, a Stripe tip jar and AI link ordering. Branding removal, verified badge, video backgrounds and custom domain are Pro-only.[1][2]
- Monthly price
- $9.99/month (Pro)[1]
- Annual price
- $99/year (Pro)[1]
- One-time / lifetime price
- UnverifiedNot confirmed in first-party documentation.
- Platform fee on sales
- 0% platform fee; Linklay states it does not process creator payments or take a cut of creator sales[1][2]
- Profiles or sites included
- UnverifiedNot confirmed in first-party documentation.
Analytics and acquisition
- Analytics on paid tiers
- Included on all plans[1]
- Analytics history retained
- UnverifiedNot confirmed in first-party documentation.
- Meta (Facebook) pixel
- Included on the free plan[1]
- TikTok pixel
- Included on the free plan[1]
- Google tag / Analytics
- Included on the free plan[1]
- UTM parameter support
- UnverifiedNot confirmed in first-party documentation.
- Analytics export (CSV)
- UnverifiedNot confirmed in first-party documentation.
Branding and page control
- Custom domain
- Pro plan only[1]
- Platform branding removal
- Pro plan[1]
- Unlimited links
- Yes, on the free plan[1]
- Custom CSS
- UnverifiedNot confirmed in first-party documentation.
- Custom fonts
- UnverifiedNot confirmed in first-party documentation.
- Link scheduling
- Scheduled links on the free plan; advanced scheduling on Pro[1]
- Password protection
- UnverifiedNot confirmed in first-party documentation.
Audience
Commerce
- Native storefront
- No native storefront[1]
- Native checkout
- No — Linklay states it does not process creator payments[1]
- Digital products
- UnverifiedNot confirmed in first-party documentation.
- Courses
- Not offered[1]
- Memberships / subscriptions
- UnverifiedNot confirmed in first-party documentation.
- Bookings and appointments
- Not offered[1]
- Payment processors
- Stripe, connected by the creator[1]
Technical and integrations
- Server-rendered profile HTML
- Yes — a raw request for a public profile returns profile-specific HTML, including the display name, bio text, link labels, page title, OpenGraph tags and two JSON-LD blocks[1][2]
- Public API
- UnverifiedNot confirmed in first-party documentation.
- Integrations
- UnverifiedNot confirmed in first-party documentation.
Who it suits
Best for: Creators and small businesses that want click analytics and ad retargeting pixels without paying for a higher tier.
Weaker choice when: You need to sell courses, take bookings, or run checkout inside the platform. Stan Store, Beacons, Linktree and Taplink all document native commerce that Linklay does not.
Frequently asked questions
- Does Linklay have a free plan?
- Yes. Free plan documents unlimited links, live visitor analytics, Meta/TikTok/Google retargeting pixels, email capture, custom themes, QR codes, scheduled links, a Stripe tip jar and AI link ordering. Branding removal, verified badge, video backgrounds and custom domain are Pro-only.
- How much does Linklay cost?
- Entry paid price: $9.99/month (Pro). Annual: $99/year (Pro). Platform fee on sales: 0% platform fee; Linklay states it does not process creator payments or take a cut of creator sales.
- Does Linklay include analytics on its free tier?
- Included on the free plan
- Does Linklay support a custom domain?
- Pro plan only
- Who is Linklay best for?
- Creators and small businesses that want click analytics and ad retargeting pixels without paying for a higher tier.
Corrections to this record
- 2026-09-18 · Server-rendered profile HTML
Changed from “unverified — a raw request for a profile path returned the shared marketing shell rather than profile-specific HTML” to “Verified: a raw request for a public profile returns profile-specific HTML, including display name, bio text, link labels, page title, OpenGraph tags and two JSON-LD blocks”. Re-tested directly. The earlier check used a browser user agent and received a Cloudflare challenge shell, which we mistook for the application shell. Repeating the request as Googlebot, Bingbot and GPTBot returns a 5.6 KB document containing the profile's own content. Because search and answer engines crawl with those agents, the crawler-facing response is the one that determines indexability.
Sources last checked: September 2026
- Linklay pricing
- Linklay analytics
- About Linklay
- Linklay on the App Store
- Observed HTTP response for a public Linklay profile (linklay.io/sleepysaturniid, crawler user agents, 18 September 2026)
Machine-readable versions of this record: Markdown, JSON dataset and CSV. Fields marked unverified could not be confirmed in the platform's own published documentation at the time of checking. That is not the same as a documented “no”: we publish the gap rather than an estimate. Corpus last updated 2026-09-18.
Continue reading
- Best link-in-bio tools in 2026
- Link-in-bio platform directory
- How we evaluate link-in-bio tools
- Every published head-to-head comparison
Linklay comparisons
- Linklay vs Linktree
- Linklay vs Beacons
- Linklay vs Stan Store
- Linklay vs Taplink
- Linklay vs Carrd
- Linklay vs Campsite
- Linklay vs Shorby
- Linklay vs Lnk.Bio
- Linklay vs Later Link in Bio