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    Carrd

    Cheap one-page site builder used as a bio page.

    What it is:
    One-page site builder
    Free plan:
    Yes
    Entry paid price:
    No monthly billing — Carrd bills annually
    Biggest limitation:
    You want tracking, selling or bookings out of the box — all of it is either paid, embedded or absent, and the custom domain needs the $19/year tier.
    Facts verified:
    2026-09-18

    carrd.co · Part of Zentry's link-in-bio research

    Carrd score: 3.7 / 10

    Rank 4 of 10. Every number here is calculated from the verified fields on this page using the weights published in our methodology. A field Carrd does not document scores zero.

    Measurement and retargeting · 30%
    2.7 / 10 — Visitor analytics, analytics history and export, UTM handling, and Meta, TikTok and Google tracking. Weighted highest because measurement is what turns a bio page into an acquisition channel.
    Free-tier capability · 20%
    0.0 / 10 — How much of the product is usable without paying: whether a free plan exists at all, and which capabilities the platform documents as included on it.
    Cost of entry · 15%
    10.0 / 10 — Annualised cost of the cheapest paid tier, plus whether a free plan exists. One-time pricing is amortised over three years.
    Branding and page control · 15%
    4.5 / 10 — Custom domain, platform branding removal, unlimited links, CSS and font control, video backgrounds, scheduling and password protection.
    Commerce · 10%
    4.3 / 10 — Native storefront and checkout, digital products, courses, memberships, bookings, tips, and the platform's own cut of each sale.
    Technical and search visibility · 10%
    3.0 / 10 — Server-rendered profile HTML, SEO and meta controls, a public API, and documented third-party integrations.

    Pricing and free tier

    Free plan limits
    Basic plan documents up to 3 sites with Carrd branding, and no custom domain, forms, widgets or analytics.[1]
    Monthly price
    No monthly billing — Carrd bills annually[1]
    Annual price
    $9/year (Pro Lite); $19/year (Pro Standard); $49/year (Pro Plus)[1]
    One-time / lifetime price
    None offered[1]
    Platform fee on sales
    No native checkout; payments run through embedded third parties, so no Carrd platform fee is documented[1]
    Profiles or sites included
    3 sites on Basic and Pro Lite, scaling to 1,000 sites on the highest tiers[1][2]

    Analytics and acquisition

    Analytics on the free tier
    None on the free plan[1]
    Analytics on paid tiers
    Site Analytics via Google Analytics, Plausible, Fathom, Matomo, PostHog and others on Pro Standard or higher[1]
    Live / real-time analytics
    UnverifiedNot confirmed in first-party documentation.
    Analytics history retained
    UnverifiedNot confirmed in first-party documentation.
    Meta (Facebook) pixel
    Pro Standard or higher, via Marketing Trackers — the documentation names Facebook as an example ad platform and lists pixel-type trackers[1]
    TikTok pixel
    UnverifiedNot confirmed in first-party documentation.
    Google tag / Analytics
    Pro Standard or higher, via Site Analytics[1]
    UTM parameter support
    Yes — UTM parameter values can be collected and used[1]
    Analytics export (CSV)
    UnverifiedNot confirmed in first-party documentation.

    Branding and page control

    Custom domain
    Pro Standard or higher[1]
    Platform branding removal
    Pro Lite and above[1]
    Unlimited links
    Not applicable — Carrd builds pages, with no link-list limit documented[1]
    Custom CSS
    Advanced settings allow custom styles on Pro tiers[1]
    Custom fonts
    Local Fonts on Pro tiers[1]
    Video backgrounds
    UnverifiedNot confirmed in first-party documentation.
    Link scheduling
    UnverifiedNot confirmed in first-party documentation.
    Password protection
    Yes — a site can be restricted with a password[1]

    Audience

    Email capture
    Yes — forms with email service integrations on Pro[1]
    Email marketing / sending
    UnverifiedNot confirmed in first-party documentation.
    QR codes
    Pro Lite or higher[1]
    Mobile app
    UnverifiedNot confirmed in first-party documentation.

    Commerce

    Native storefront
    No native storefront[1]
    Native checkout
    No — payment-enabled forms and third-party embeds only[1]
    Digital products
    No native delivery; third-party embeds only[1]
    Courses
    Not offered[1]
    Memberships / subscriptions
    UnverifiedNot confirmed in first-party documentation.
    Bookings and appointments
    No native booking; embeds only[1]
    Tips and donations
    No native tipping; payment-enabled forms on Pro[1]
    Payment processors
    Third-party only — Stripe and PayPal via forms and embeds[1]

    Technical and integrations

    Server-rendered profile HTML
    UnverifiedNot confirmed in first-party documentation.
    SEO / meta controls
    Meta tags, canonical URL, sitemaps and share images[1][2]
    Public API
    UnverifiedNot confirmed in first-party documentation.
    Integrations
    Analytics platforms, form/email services and third-party embeds[1][2]

    Who it suits

    Best for: People who want a cheap, highly customisable single page with real SEO controls and do not need creator commerce.

    Weaker choice when: You want tracking, selling or bookings out of the box — all of it is either paid, embedded or absent, and the custom domain needs the $19/year tier.

    Frequently asked questions

    Does Carrd have a free plan?
    Yes. Basic plan documents up to 3 sites with Carrd branding, and no custom domain, forms, widgets or analytics.
    How much does Carrd cost?
    Entry paid price: No monthly billing — Carrd bills annually. Annual: $9/year (Pro Lite); $19/year (Pro Standard); $49/year (Pro Plus). Platform fee on sales: No native checkout; payments run through embedded third parties, so no Carrd platform fee is documented.
    Does Carrd include analytics on its free tier?
    None on the free plan
    Does Carrd support a custom domain?
    Pro Standard or higher
    Who is Carrd best for?
    People who want a cheap, highly customisable single page with real SEO controls and do not need creator commerce.

    Corrections to this record

    • 2026-09-18 · Custom domain
      Changed from “Any Pro tier” to “Pro Standard or higher ($19/year)”. Carrd's documentation for using a custom domain is labelled 'Requires Pro Standard or higher', so the $9/year Pro Lite tier does not include one. The buyer guide's 'cheapest custom domain' framing was corrected to name the $19/year tier.

    Full research changelog

    Sources last checked: September 2026

    Machine-readable versions of this record: Markdown, JSON dataset and CSV. Fields marked unverified could not be confirmed in the platform's own published documentation at the time of checking. That is not the same as a documented “no”: we publish the gap rather than an estimate. Corpus last updated 2026-09-18.

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