Linktree
The category default, with commerce added on paid tiers.
- What it is:
- General link-in-bio
- Free plan:
- Yes
- Entry paid price:
- unverified
- Biggest limitation:
- Your priority is free-tier measurement, or you want your page on your own domain. Meta Pixel and Google Analytics are paid-tier features, and Linktree states that a custom domain cannot replace the linktr.ee URL.
- Facts verified:
- 2026-09-18
linktr.ee · Part of Zentry's link-in-bio research
Linktree score: 3.4 / 10
Rank 6 of 10. Every number here is calculated from the verified fields on this page using the weights published in our methodology. A field Linktree does not document scores zero.
- Measurement and retargeting · 30%
- 2.7 / 10 — Visitor analytics, analytics history and export, UTM handling, and Meta, TikTok and Google tracking. Weighted highest because measurement is what turns a bio page into an acquisition channel.
- Free-tier capability · 20%
- 2.9 / 10 — How much of the product is usable without paying: whether a free plan exists at all, and which capabilities the platform documents as included on it.
- Cost of entry · 15%
- 7.0 / 10 — Annualised cost of the cheapest paid tier, plus whether a free plan exists. One-time pricing is amortised over three years.
- Branding and page control · 15%
- 2.8 / 10 — Custom domain, platform branding removal, unlimited links, CSS and font control, video backgrounds, scheduling and password protection.
- Commerce · 10%
- 3.5 / 10 — Native storefront and checkout, digital products, courses, memberships, bookings, tips, and the platform's own cut of each sale.
- Technical and search visibility · 10%
- 1.5 / 10 — Server-rendered profile HTML, SEO and meta controls, a public API, and documented third-party integrations.
Pricing and free tier
- Free plan limits
- Free plan documents unlimited links, core appearance options and basic analytics only.[1]
- Monthly price
- UnverifiedNot confirmed in first-party documentation.
- Annual price
- UnverifiedNot confirmed in first-party documentation.
- One-time / lifetime price
- None offered[1]
- Platform fee on sales
- A transaction fee plus third-party processing applies to Linktree Earn features (Shops, Digital Products, Courses); the published help article does not state the percentage[1]
- Profiles or sites included
- UnverifiedNot confirmed in first-party documentation.
Analytics and acquisition
- Analytics on the free tier
- Basic analytics only[1]
- Analytics on paid tiers
- Advanced analytics on Pro; full analytics on Premium[1]
- Live / real-time analytics
- UnverifiedNot confirmed in first-party documentation.
- Analytics history retained
- UnverifiedNot confirmed in first-party documentation.
- Meta (Facebook) pixel
- Pro and Premium plans[1]
- TikTok pixel
- UnverifiedNot confirmed in first-party documentation.
- Google tag / Analytics
- Google Analytics integration on Pro and Premium[1]
- UTM parameter support
- UnverifiedNot confirmed in first-party documentation.
- Analytics export (CSV)
- UnverifiedNot confirmed in first-party documentation.
Branding and page control
- Custom domain
- Not offered on any plan — Linktree states it does not allow a custom domain to replace the linktr.ee URL, and does not provide domain forwarding tools[1]
- Platform branding removal
- Documented as a paid feature[1]
- Unlimited links
- Yes, on the free plan[1]
- Custom CSS
- UnverifiedNot confirmed in first-party documentation.
- Custom fonts
- Custom fonts documented as a paid appearance feature[1]
- Video backgrounds
- UnverifiedNot confirmed in first-party documentation.
- Link scheduling
- UnverifiedNot confirmed in first-party documentation.
- Password protection
- UnverifiedNot confirmed in first-party documentation.
Audience
Commerce
- Native checkout
- Yes — checkout runs through Stripe[1]
- Digital products
- Yes — sold from the profile[1]
- Courses
- Yes, via Linktree Earn[1]
- Memberships / subscriptions
- UnverifiedNot confirmed in first-party documentation.
- Bookings and appointments
- UnverifiedNot confirmed in first-party documentation.
- Tips and donations
- UnverifiedNot confirmed in first-party documentation.
- Payment processors
- Stripe[1]
Technical and integrations
- Server-rendered profile HTML
- UnverifiedNot confirmed in first-party documentation.
- SEO / meta controls
- UnverifiedNot confirmed in first-party documentation.
- Public API
- UnverifiedNot confirmed in first-party documentation.
Who it suits
Best for: Creators who want the most widely recognised link-in-bio brand and are comfortable paying for measurement.
Weaker choice when: Your priority is free-tier measurement, or you want your page on your own domain. Meta Pixel and Google Analytics are paid-tier features, and Linktree states that a custom domain cannot replace the linktr.ee URL.
Frequently asked questions
- Does Linktree have a free plan?
- Yes. Free plan documents unlimited links, core appearance options and basic analytics only.
- How much does Linktree cost?
- Entry paid price: unverified. Annual: unverified. Platform fee on sales: A transaction fee plus third-party processing applies to Linktree Earn features (Shops, Digital Products, Courses); the published help article does not state the percentage.
- Does Linktree include analytics on its free tier?
- Basic analytics only
- Does Linktree support a custom domain?
- Not offered on any plan — Linktree states it does not allow a custom domain to replace the linktr.ee URL, and does not provide domain forwarding tools
- Who is Linktree best for?
- Creators who want the most widely recognised link-in-bio brand and are comfortable paying for measurement.
Corrections to this record
- 2026-09-18 · Custom domain
Changed from “Paid plans” to “Not offered on any plan”. Our previous value was wrong. Linktree's help centre states directly that it does not offer the option to use a custom domain to replace the linktr.ee URL, and does not provide domain forwarding tools. A redirect link to your own site is the documented alternative. This was corrected on the platform profile, the buyer guide, every comparison, the capability grid and the machine-readable files.
Sources last checked: September 2026
- Linktree pricing
- Overview of paid features
- Understanding transaction and processing fees
- Facebook (Meta) Pixel integration
- Google Analytics integration
- Can I change the Linktree URL to a custom domain?
- Upgrade plans and payment options
- How to create an email signup link
- Create a QR code for your Linktree
- The Linktree app for iOS and Android
Machine-readable versions of this record: Markdown, JSON dataset and CSV. Fields marked unverified could not be confirmed in the platform's own published documentation at the time of checking. That is not the same as a documented “no”: we publish the gap rather than an estimate. Corpus last updated 2026-09-18.
Continue reading
- Best link-in-bio tools in 2026
- Link-in-bio platform directory
- How we evaluate link-in-bio tools
- Every published head-to-head comparison
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